✦ Case Study • 2025 • Editorial Architecture & Print System

1 PIKSEL

B2B Editorial Architecture • 11-Page Catalogue • Digital Print
1 PIKSEL · Core service pillars and B2B catalogue architecture

From collateral fragmentation
to an authoritative B2B sales system.

PROBLEM

Studio 1 Piksel offered an extensive suite of services across four disparate pillars: web development, brand identity, wide-format print, and commercial photography. The lack of a unified presentation ecosystem created constant friction during client acquisition, leaving corporate decision-makers overwhelmed by inconsistent rate sheets and unable to perceive the agency’s full scale.

1P
SOLUTION

We designed a prestigious 11-page B2B print catalogue engineered as an authoritative sales instrument. We established a strict Swiss modular grid, unified all four departments into an identical 4-stage workflow blueprint, and produced certified digital print collateral with absolute prepress precision, eliminating hesitation and closing high-ticket partnerships.

EDITORIAL / DISPLAY FONT

Futura

Designed By Paul Renner (Bauer Type Foundry)
Usage Headings, Modular Grid, Page Numbers
Category Geometric Sans Serif
BODY & TECHNICAL TEXT

Plus Jakarta Sans

Designed By Tokotype (Gumpita Rahayu)
Usage Price Lists, Process Diagrams, B2B Copy
Category Sans Serif (Geometric)

Deep Charcoal

#171717

Graphite Slate

#282828

Editorial Crimson

#B23929

Technical Gray

#979897

Paper White

#F5F5F5
04 • Editorial Architecture

Spreads and collateral execution.

Presentation of publication spreads in A4/A3 scale — from introduction and offer matrix, through process cards, to wide-format exhibition displays and outdoor photo shoots.

Introduction and team profile
About Us • Page 02 Introduction
Matrix of four service pillars
Service Pillars • Page 03 Architecture
Process card and package pricing
Process Diagram • B2B Module Modular Grid
Exhibition roll-up display
Exhibition Roll-up • Wide Format POS Print
Commercial photography on location
Commercial Photography • Shoot Brand Image
05 • Publication Philosophy

System values.

01 / PERSUASION

Hierarchy Closes Deals

A B2B catalogue is a transaction instrument, not an art book. Iron typographic discipline eliminates uncertainty and guides corporate buyers directly into engagement.

02 / CONSISTENCY

Repeatability Builds Authority

An identical 4-stage process diagram across all four departments projects an established corporate structure and ensures complete predictability.

03 / QUALITY

Paper White is Active Luxury

Generous, confident margins and compositional white space instantly position the firm in the premium tier, communicating mastery and craft.

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